Careers at Fairmont

Digital Marketing Coordinator

About the role

Reporting to the Group Marketing Manager, the Digital Marketing Coordinator will coordinate and execute the digital marketing strategies in conjunction with the Group Marketing Manager and extended Fairmont Create team, across both the Fairmont and Fairland business. This role is responsible for managing and optimising digital marketing channels, including email campaigns, automated workflows, website content, CRM and CMS platforms, and online property portals to enhance user experience and drive engagement.

Your main responsibilities will include:

eDM management: oversee and coordinate eDM including creation, dispatch, and analysis of eDM performance.

Email Workflow Management: Help to build and monitor email workflow and customer nurture.

CMS & CRM Interaction: Regular interaction with CMS and CRM systems including the maintenance of mailing lists, analysis of data and reporting.

Content Management: Day-to-day content management, including website improvements, copy updates across all websites and platforms and management of overall user experience.

SEO & SEM Programs: implement SEO best practice recommendations and optimise content for AEO, as provided by external consultants to drive lead generation.

Online Portal Management: Manage and update online property portals.

Performance Monitoring: Monitor, track and review digital and lead performance using analytics tools, providing regular insights and recommendations to strengthen reach and engagement.

Reporting: Create, maintain, and develop regular reports on the effectiveness of the Digital Marketing strategy, identifying trends and opportunities, turning data into clear recommendations.

Work collaboratively with external social media content creators to leverage content across all digital platforms.

Promotional Asset Production: Cross train to assist with the production of artwork, marketing plans, marketing copy, and other promotional assets.

Team Assistance: Assist with any other tasks requested by the Marketing team.

Digital Marketing Learning: Learn new techniques, processes, theories, and technologies related to digital marketing to stay up to date and competitive in the market.

About you

To be successful in this role, you will have demonstrated experience in a digital marketing role and successfully managing and optimising digital marketing channels, including email campaigns, automated workflows, website content, CRM and CMS platforms, and online property portals to enhance user experience and drive engagement. You will also be proactive, self-motivated and an innovative thinker who thrives in a fast-paced environment. 

You also will have:

Tertiary qualifications in marketing, communications, or equivalent years’ experience

Understanding of the housing, land development and residential construction industry is highly regarded

Advanced Computer literacy including MS Office, Adobe Creative Suite, CRM and web content management systems

Experience in creating, updating and publishing material across our websites including copy and graphic updates, SEO recommendations and blog pages

Experience working with key online services, databases, programs and software such as content management systems, Google Analytics, social media analytics, and email platforms

Exceptional written communication skills with the ability to write efficiently, creatively, clearly, concisely and accurately

Innovative, creative and strategic thinking, with an understanding of how marketing and communications drives engagement and sales

High level verbal communication and interpersonal skills in order to develop positive relationships within and outside the organisation

Excellent organisational and time management skills with the ability to manage competing tasks and priorities while meeting deadlines

At Fairmont We’re Built For Life
This is reflected in our approach to our clients, our suppliers and trades, our community, and most importantly our people. Build a rewarding career, united within a healthy work environment. Feel supported, valued, and inspired, ready to have fun. Learn, continuously evolve, and be empowered to fulfil your goals. Tenacious and determined to deliver for our customers, our people, and the group.

What we offer

A competitive salary

Employee Assistance Program

Reward & Recognition Program

3 wellbeing days provided annually in addition to standard leave

A thriving workplace culture focussed on a core values framework

Leave loading, on-site car parking, social events and more!

To Apply:

Click 'Apply now' and upload a current Cover letter and Resume addressing the above criteria.

Please note this role is based in our Kent Town office in Adelaide, so you need to be located in Australia with full working rights to be considered.

Applications close: Monday 5 October 2026

Application Process:

For further information and a confidential discussion contact Sarah Buck, HR Business Partner, on 8112 3151 or [email protected]